Program

1:30pm - 2:00pm: Registration, Networking, Snacks

2pm- 2:45pm: INNOVATOR Showcase (Right Brain):
Redefining innovation in a budget-conscious, ROI-driven world takes a new level of resourcefulness. These INNOVATORS share how their 21st century ideas measurably affect brand performance.

Dave Knox, CMO & Michael Stich, COO- Rockfish on Agency Brand Ventures and Marketing Accelerators
Steve Schildwachter, EVP- DraftFCB on The Key Elements of the Agency of the Future

2:45pm – 3:30pm: CHALLENGES PANEL: What are some of the biggest challenges you face in applying innovative thinking to international projects?

Lily Chakrabarty, SVP/Director - Starcom
Sasha Savic, Chief Operating Office - Havas Media
Scott Tegethoff, President of Global Product - UM

3:30pm- 4:00pm: NETWORKING BREAK

4:00pm - 4:45pm: WHAT’S NEXT PANEL
What’s cool now? What’s next? What current trends have staying power into the next decade? How do you keep ahead of the curve?

Mauricio Sabogal, President of World Markets- Mediabrands
Scott Hagedorn, CEO- Annalect Group
Alex Hall, President- TigerSpike
Paul Woolmington, Founding Partner- NAKED

4:45pm- 5:30pm: INNOVATOR Showcase (Left Brain): INNOVATORS share how they have targeted customers using unconventional methods in novel ways to set today’s gold standard for original and outstanding branding ideas.

Emma Cookson, CEO- BBH on Does Advertising Today Offer Sufficient Difference?
Paul Price, CEO- Creative Realities on The Value of an Experience Plan, not a Marketing Plan

FOLLOWED BY NETWORKING COCKTAILS & DIGITAL AWARDS DINNER